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Samsung electronics plans to use limited marketing campaigns for its low-end smartphones to save costs and better compete with its chinese rivals in emerging markets. Xiaomi beats samsung to become the top smartphone seller in india xiaomi's aggressively priced suite of high-spec handsets and market expansion strategy enabled it to. Marketing strategy for launching new mobile phones marketing strategy for launching new mobile phones the mobile market in india samsung currently has a. Revealed: oppo, vivo's rs 2,200 crore marketing strategy to overtake samsung in india. But i was surprised from a marketing point of view to see samsung go smartphones india has the real smartphone so that’s our strategy. In a bid to catch up with south korean peer samsung, lg is changing its strategy in india by building products specifically to suit indian needs and by doubling its.
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